What looks like low productivity is often fragmented attention in disguise.
Tiny disruptions rarely look dangerous in the moment.
And every disruption forces your brain to restart.
Work quality drops.
Stack enough of these, and output quietly collapses.
Elite website teams don’t chase productivity hacks—they remove friction.
Because the real enemy isn’t workload.
It’s invisible friction.
If output isn’t matching effort, this is the missing piece.